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Going After My Nobel Prize - The Portland Soda Works Story
🕑 Added 2024-01-12 17:45:37 +0000 UTCI'll post the four parts of this personal history over the next two weeks. It's the story of one of the larger journeys I took during my big hiatus, which began in 2011: founding an all-natural soda company in the wake of a divorce and fundamental personal reset.
Comments
Nicholas Williams
I almost never drink sugared soft drinks now (because I have developed a problematic and financially damaging relationship with La Croix) but the other day at BBQ place I thought "What the hell, a Coke. It's probably been three years since I had one." My mouth tissues absorbed the brown elixir before I could even swallow, and the dopamine blast to my brain was on the level of an eighth grade nicotine hit. Probably the best thing I have ever tasted in my life.
Chris Onstad
I love that Lileks is still known and celebrated. I got to hang out with him in Minneapolis last year and wish I could have just moved in next door to him—he is an utter classic wit. But goddam, those winters.
Mark Larkin
I remember once Jim Lileks found these fluids "bewitching"! To me that was like when John Lennon jammed with Chuck Berry, but with no screeching Yoko.
Chris Onstad
Thank you m’Stavro
Chris Onstad
It’s still going, but I’m a hands-off part owner. Insulin-invisible sweet things are still incredibly expensive to produce at commercial scale.
J Hardy Carroll
You're still up and running with this, correct? Like Bob Cassidy's Stock Option, it is a great idea a little ahead of its time. Hard to make a margin in foodstuffs because of the overhead, but it's a great example of "see a need, fill a need."
Stavro
"she was either a flamenco dancer or the Burning Man’s girlfriend". This is one of the most impactful definite articles in modern sentences
